Digitizing real estate business
Digitizing real estate business

SimpleQ platform
SimpleQ services

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SimpleQ: Fact sheet
We help real estate businesses embrace the digital world and the power of data
Our clients
  • Real estate agencies, selling and renting out residential properties
  • Building cooperatives
  • Property developers
  • Real estate investors
Our offer
  • SimpleQ Rent: Digital platform for efficient rental applications management
  • SimpleQ Sales: Digital platform for optimized real estate sales
  • Data-driven and impact-oriented consultancy
  • Data visualization and analytics
About us
  • Zurich-based consultancy firm that focuses on the real estate industry
  • IT platform, designed and hosted in Switzerland
  • Combining real estate, data science, and strategic management expertise
SimpleQ platform in a nutshell
Online application process
  • User-friendly & flexible application process
  • Digital signing of contracts
  • Management of waiting lists
Candidate selection
  • Instant scoring to select best-fit applicants
  • Online interface to credit bureaus and official reporting agencies (e.g. debt collection office)
  • Complete customization of business rules & selection criteria
Actionable analytics
  • Drag-and-drop analytical tool
  • Statistical know-how to provide actionable insight
SimpleQ platform: No implementation, full scalability
SaaS solution
SimpleQ platform is web-based. No IT implementation is needed on the real estate agency side
Customization & Integration
SimpleQ platform is fully customizable and can be integrated with core systems or credit bureaus
Legal compliance
SimpleQ platform is hosted in Switzerland and is fully compliant with GDPR and Data Protection Act
SimpleQ platform: Packages
Customizable online application process
Applications and listing management
Debt reports management
Tenant scoring
Credit agency reports
Customized design and user interface
Data analytics & investor dashboards
SimpleQ services: consulting, project management, data analitics
Our promise
No-nonsense project management
We will manage the project in a no-nonsense and super-efficient manner
Control over costs and time
We will ensure the smoothest take-off of the project... cheaper than on budget and faster than on time
Only business-relevant statistics
We will ensure the numbers and graphs fully make business sense for you, and help you to bring your business forward
Multi-lingual team
We will address your needs in almost any European language of your choice
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About SimpleQ
SimpleQ GmbH is a Zurich-based PropTech company, offering IT and consultancy services. Behind SimpleQ GmbH is a group of enterpreneurs who passionately believe in digitalization of the real estate business.

SimpleQ platform is a software solution hosted in, and with data that does not leave Switzerland.
Our management team
Dr. Irina Starobinskaya, FRM
CEO & Co-founder
  • 15 years management- and professional experience in risk management & IT
  • Prior to SimpleQ Irina led risk management and IT department of eny Finance AG - first online consumer financing company in Switzerland
  • Ph.D. in risk management & statistics from LMU Munich
Dr. Marina Druz
CSO & Co-founder
  • Over 10 years experience in corporate strategy and strategy consulting
  • Prior to SimpleQ served as Director of Corporate Strategy at Flex Ltd., a $26B global company, where she was recruited from Boston Consulting Group (BCG).
  • Ph.D. in Finance from Swiss Finance Institute
Got a question? Interested in a demo?
Wondering how your business can win with digitalization and actionable analytics?

We're always happy to hear from you!

Phone: +41 76 5674063
E-mail: [email protected]

SimpleQ GmbH
Uetlibergstrasse 135, 8045 Zurich, Switzerland
20. September 2018
8. - 10. October 2018
SimpleQ is going to be at Expo Real in Munich.
Let us know if you'd like to meet us there.